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Our results

Concrete results for our customers

Our results in numbers

30%

Turnover growth

  • Latest contract: 22 new client accounts in 2024 including 6 in the top 20
  • Opening of French national supermarket chains for Spanish manufacturer of olive oil
100%

Enhanced visibility

  • Matching products and channels to highlight your brand : retail high end, organic sector at a national lever or regionally
7+

New markets

  • Latest contract: Opening of Germany, Singapore, Italy, Luxembourg, Belgium, Spain, Dubai....
  • Opening of French retail chains and distributors in the olive oil sector
ABC GOURMET - Reconnaissance secteur seafood
What's important for you who have unique and differentiated know-how is to make it known.

Our expertise is precisely that: making a brand known, taking ownership of its DNA and helping it grow so that its added value is strengthened.

Business case

ABC GOURMET - Parcours client
1

Context

Our client wants to develop further in France and for export to amortize their manufacturing costs. They manufacture a traditional Japanese product in Brittany.

2

Actions taken

  • Comprehensive analysis of the whole structure
  • Implementation of pricing strategy by channels and terms & conditions
  • Opening of complementary distribution networks in France and internationally without cannibalizing existing clients
3

Examples of results obtained

  • +30% sales turnover
  • Opening of new markets in Europe
  • Enhanced visibility in Gourmet, retail High End and Organic networks
  • Creation and/or development of distribution on the appropriate channel

Packaging review - concrete example

Does your product translate all your claims?

When you want to increase your position in a market or penetrate it, making sure that your product fulfils your market needs and customer expectations is essential!

Here is the example illustrating ABC GOURMET's intervention (on a niche product, unknown in its different France and export markets): stand-up pouch, claims on the left, usage instructions facing, bilingual packaging.

Before ABC GOURMET product marketing intervention:
Packaging avant intervention ABC GOURMET
Here are the results of our product marketing audit, following a request from one of our clients:
The packaging doesn't stand up: a real defect for shelf placement
The package is in English on the front, a major barrier for the French market, country of production
The product usage instructions are not indicated
After ABC GOURMET product marketing analysis:
Packaging après intervention ABC GOURMET - Recto Packaging après intervention ABC GOURMET - Verso
Improvements made:
The package stands up thanks to design revision
The package is bilingual on the front, and translated into 8 languages on the back
Claims are highlighted by immediately understandable pictograms for the target customer
Usage instructions are indicated simply and understandably in any language through images

Need a packaging audit? Contact us

Testimonials

Our references and accreditations

ABC GOURMET - Résultats clients

Contact us to discuss your project and discover how we can support you.

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